Sales and Marketing Update

salesupdate.jpg
2008 is shaping up to be a great year for The Greenbrier Sporting Club. We are very optimistic about the upcoming 2008 selling season and pleased about finishing off 2007 with a record number of sales in such a short time frame.


We would like to extend a special thanks to the Dodrill family for hosting our first winter Member’s Event at The Governor’s Club in West Palm Beach, Fla. this past February. We had a wonderful turnout and positive feedback. Our second Member’s Event was just recently held with the Millers at the Kenwood Country Club in Cincinnati, Ohio on March 14th. Another great turnout, all thanks to the Millers. We plan to hold more of these events in the near future.


On a marketing note, DPS just finished production on a new Sporting Club television commercial. The 30-second spot will run on networks such as Fox News, CNBC, CNN, MSNBC, Bloomberg, Fox Business News, HLN and The Weather Channel. The Life, Well Played multi-property spot will air nationally to viewers of DirecTV, as well as 1,954 times in highly select local markets on CNBC, Fox News and HLN. The commercial began its run on March 3, 2008 and will air for one month. Keep an eye out for it, or if you can’t wait, view it online at www.lifewellplayed.com.



Current Sales Activity

Though traffic seems to be less active here at the resort during the winter months, sales continue to progress. Currently, we have four contracts pending and a few more in the works. 2008 is already looking to be a great selling season:


• Over $20 million in sales closing out the fourth quarter for 2007.
• Over $7.5 million in pending sales volume since January 1, 2008.
• Re-sales continue to outpace the developer sales by a 3:1 ratio.


Current Home Construction Status

• 154 completed residences
• 24 under construction
• 8 in ARB review

Leave a Reply